About me
I'm Howie Mann,
I work in tech startups and am a former investment banker.
This website is where I share things that help me problem solve in startups and investing.
I hope it will help you too.
View all articlesRecent Articles
How to Target SEO Keywords for Demand Generation - A Content Marketing Playbook
August 6, 2022 | 11 minute read
5 tactics for picking topics that drive demand generation. 1) How to Brainstorm Use-Cases; 2) SEO Keyword Planner Tool Tips; 3) Competitor Content Assessment Framework; 4) What to Write About; 5) Keyword Goal Tracking Template
How Much is YouTube Worth? Over US$180bn in 2022
July 29, 2022 | 15 minute read
Google acquired YouTube for US$1.6bn in 2006. In 2022, YouTube could be worth over US$180bn achieving a +110x return. Analysis of YouTube revenue and usage statistics and financial metrics.
How the US Air Force Ditched the "Average" and Saved Lives
July 1, 2022 | 3 minute read
The average is a myth. Understand the pitfalls of the average and how it can conceal useful information. How the US Air Force threw out the average and saved lives. Use distributions to better understand your data.
How to Solve the Right Problem - 4 Simple Questions to ask
June 17, 2022 | 6 minute read
Ask: 1) Whose problem is it really? 2) What is their problem? 3) Where does the problem come from? 4) Do we really need to solve the problem?