Articles > product (28)

How McKinsey Uses the SCR Framework for Powerful Slide Outlines

Sep 28, 2024 | 4 minute read

SCR framework is a powerful storytelling tool to...

mckinsey scr framework

How to write a problem statement: The 3 components

Aug 24, 2024 | 4 minute read

1) Context: When situation happens; 2) Cause: This...

how to write a problem statement

Jobs To Be Done Examples and Principles

Jun 21, 2024 | 4 minute read

Jobs To Be Done examples and principles: 1)...

jtbd example

How to profit in a recession? Sell pinball machines

Mar 1, 2024 | 4 minute read

1) Whiffle Board the original pinball. 2) What...

how to profit in a recession

Principal Agent Problem - 4 Real Examples & Solutions

Feb 23, 2024 | 8 minute read

Managing conflicts of interest: 1) Ship captains killing...

principal-agent-problem

How to build products users need

Dec 2, 2023 | 2 minute read

Apply the CSR (Context, Solution, Result) framework to...

how-to-build-products-users-need

How to write good feature requests

Nov 25, 2023 | 3 minute read

Product feature request template with examples. Writing tips...

how-to-write-good-feature-requests

Explain Your Product Without Buzz Words

Oct 6, 2023 | 3 minute read

4 questions with examples. 1) What does your...

explain your product

Prospect Theory: Examples from Big Tech

Aug 18, 2023 | 4 minute read

How Amazon, Google, OpenAI leverage prospect theory in...

prospect_theory_examples

How to respond to product feature requests? Ask “When was the last time”

Jul 21, 2023 | 3 minute read

Explore examples of revealing struggles from feature requests:...

ask_when

Product Strategies to Modify Behavior - Lessons on Self Control

Apr 28, 2023 | 4 minute read

How to use findings from self control research:...

self-control

3 Alternatives to A/B Testing

Feb 25, 2023 | 5 minute read

What are the alternatives to A/B testing? 1)...

ab_testing_alternatives

Kano Model Basics - 3 Things you Need to Know

Jan 13, 2023 | 5 minute read

How to prioritise product roadmap for customer satisfaction:...

kano-model

Data Table UX: 5 Rules of Thumb

Dec 27, 2022 | 3 minute read

Data tables in web apps should help users...

readable first column

User Interface Design: 5 Rules of Thumb

Dec 22, 2022 | 2 minute read

UI design patterns for web apps: 1) Use...

show progress

Availability Bias - Examples and How to Overcome

Dec 19, 2022 | 4 minute read

Availability heuristic occurs when we overestimate the frequency...

availability-bias

Cognitive Reflection Test - Examples of Reacting vs Checking

Dec 2, 2022 | 4 minute read

Why 50% of Harvard, MIT and Princeton students...

cognitive-reflection-test

Commitment Bias - Examples and Observations

Oct 7, 2022 | 4 minute read

How commitment bias is used to influence people:...

commitment-bias

How to Fail to Find Product Market Fit

Oct 5, 2022 | 2 minute read

3 steps to guarantee your startup will fail...

fail

The IKEA Effect - Why people fall in love with their own ideas

Sep 3, 2022 | 6 minute read

When and why the IKEA effect causes people...

ikea-effect

How the US Air Force Ditched the "Average" and Saved Lives

Jul 1, 2022 | 3 minute read

The average is a myth. Understand the pitfalls...

beware_average

How to Solve the Right Problem - 4 Simple Questions to ask

Jun 17, 2022 | 6 minute read

Ask: 1) Whose problem is it really? 2)...

whose_problem_is_it

How to Run a Growth Experiment - Learn the 4 Steps

Feb 25, 2022 | 5 minute read

4 steps to a successful growth experiment: 1)...

guess_vs_experiment

Finite State Machines - A Common Tool for Product Owners, Designers & Developers

Nov 26, 2021 | 5 minute read

How Finite State Machines allow cross-functional teams to...

fininte state machine

5 Questions to Ask to Find Product Market Fit - User Interviews

Sep 18, 2021 | 4 minute read

5 user interview questions to validate product market...

beware_solutions_seeking_problems

Invert, Always Invert - Find out how to kill pilots

Aug 7, 2021 | 4 minute read

How Charlie Munger used the inversion process to...

inversion

How to Increase User Engagement - 3 Learnings from Psychology

May 29, 2021 | 5 minute read

How to build habit forming products: 1) Deliver...

hero habit

5 Key UX Design Principles - How to Make Products User Friendly

Jan 17, 2021 | 6 minute read

Learn the 5 Ways to Make Your Products...

fan-sock